ILIA - True Skin Serum Foundation | Non-comedogenic, Cruelty-Free, Vegan, Weightless Feel, Buildable Coverage, Safe For Sensitive Skin (Kunoy SF4.5)

My new favorite daily foundation. This foundation is worth every penny. Light natural looking coverage with spf. My skin feels soft and looks smooth with a slight glow. I add cream blush and cream highlight over the foundation without the cake look. I love this product and highly recommend trying it!

Lightweight feeling with good coverage. Looks natural and doesn’t show pores! No smell and smooths over my moisturizer well. I ordered this by accident and love it!

Color match:Ilia's great color matchMoisturizing:I live in one of the driest states in US. My skin loves this makeup. Moisturizing yet states put the whole day. Gives a soft glowing finish.

Why did you pick this product vs others?:I always loved a matte look, but as I have aged that look no longer works! This is the best foundation that I have found for mature skin. Glow:It gives you such a healthy glow.

This is more of a light coverage foundation. Very moisturizing and dewy. I put it on at 9am and was completely off my face before 3pm. Definitely doesn’t last all day. For the cost not sure I’ll keep this.

I love this foundation because it’s not too thick. It covers my face well and hides any red spots. I have tried so many different foundations in the past, but this one is by far my favorite. The tube lasts me a long time too

I am 67 with combination skin that is mostly dry but with a little oil in the t-zone. Until Ilia, I had never tried a clean beauty foundation that I thought was as effective as my regular brands. Now, I have 3 Ilia serum foundations - this more traditional medium coverage no spf version as well as 2 light coverage ones with spf and I absolutely love all three of them. I use this medium coverage foundation whenever I want a more polished, flawless look. It gives a natural, skin-like luminous finish and looks fresh all day. Since I switched to Ilia foundations my generally good skin (for my age) has improved noticeably. The skincare ingredients that are infused into the foundations are the real deal and simplify one’s life. I could absolutely have used this True Skin one when I was younger and had oilier skin, the serum-style foundations tend to be oilier and I’m not sure about them. I will say that using the Ilia serum foundations has improved my slight rosacea and eliminated all of my dry spots; my forehead was always dry no matter what I did and that problem is gone. Bottom line: If you are looking for a clean foundation with excellent performance and medium but very natural luminous coverage, I highly recommend this product.

This is the second time I’m writing a review. Not sure where my original review went? Makes me wonder how many other reviews didn’t make it on here. When I opened the box the makeup was spilled out inside. It was not a shipping issue, as the box was not damaged. I was able to sample aLittle of the foundation and found it to be extremely watery and thin. Great for not settling in lines but offering zero coverage. I would definitely not recommend this to anyone. It just makes your skin look shiny/greasy and offered zero coverage. Where’s the benefit here? No.